Archive for the ‘Advice’ Category

How Much Does a Government Contractor Website Cost?

November 17, 2014

Anyone working in marketing or sales in the gov con space has, at some time, either asked or been asked how much a government contractor website costs. It is, as you can expect, a difficult question to answer, as it usually depends on what the site needs to accomplish....

How Much Does a Hospital Website Cost?

November 12, 2014

It is a common question in any hospital or health system marketing meeting: How much does a hospital website cost?  It is a difficult question to answer, and a lot of variables come into play. In this article I will explain what those variables are, and give you an idea...

How To Optimize Your Website for the iMac 5K Retina Display

November 10, 2014

On a recent trip to Best Buy, I found myself standing in front of Apple’s newest iMac, basking in the glory of its glorious 5K retina display. The background image, a canyon landscape, was amazingly crisp. The Finder icons and their labels were crystal clear. Interface elements were sharp...

Should My Blog Be Part of My Main Website?

November 3, 2014

How can you decide if your blog should live on your website or stand alone on its own site? As with any marketing tactic, it depends on your goals. For most businesses, though, it’s best to house your blog as part of your main website. Why should I host...

Weebly vs. WordPress

October 20, 2014

When building a new website, you have several choices when it comes to your platform, from content management systems to DIY website builder tools. Today, we’re going to compare Weebly vs WordPress, both very popular tools, so you can evaluate which one might be the best choice for your project. Let’s start...