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Archive for the ‘Advice’ Category

Is Having a Mobile-Friendly Site Good for Business?

April 23, 2015

Earlier this week on Tuesday, Google expanded their use of mobile-friendliness as a ranking signal. This affects mobile searches in all languages worldwide and will have a significant impact on Google’s search results. Google has adapted their algorithms to the usage patterns of mobile users. It is now easier...

Why doesn’t my restaurant site show up in mobile search?

April 15, 2015

Have you recently noticed that your restaurant’s website doesn’t show up in mobile search results, but does show up in desktop search? Odd, right? Don’t worry, there’s nothing wrong with your phone and you’re not going crazy. Google has recently changed their algorithm to provide better search results for...

What drives your marketing?

April 8, 2015

If we were to ask you, “What Drives Your Marketing?” How would you answer? Is it the product or service your company offers? Or, whatever creates your revenue? Many, if not most, when thinking about marketing they think about generating sales or revenue. Confusing marketing with selling can create...

How often should you update your website?

April 1, 2015

In a recent post, we took a look at how often you should update your blog and came to the conclusion that posting about once a week was a good goal for most businesses. However, we didn’t really touch on other types of content, like the stuff on your...

7 Ways to Convert Website Visitors to Leads

March 16, 2015

You’ve put in place a strong marketing plan to drive people to your website: congratulations! But what happens once people land on your site? Do you have a plan to convert website visitors to leads, or will you be like the dog that caught the car? Let’s look at...