How Can I Use My Brand to Improve SEO?

Now that we’re approaching the halfway mark for the year, let’s check in on your search engine optimization efforts. Can you use your brand to improve SEO? Among the 2015…

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Digital Marketing News #52 – Tweets in Google Mobile Search, Pinterest Cinematic Pins & More

This week, we discuss the addition of tweets to Google’s mobile search results, Automattic’s acquisition of WooThemes, Pinterest’s new cinematic pins and enhanced ad tools, HootSuite’s new automated Facebook ad…

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Digital Marketing News #50 – Pinterest Development Platform, Yahoo Autoplay Ads & More

This week, Pinterest launches its development platform, Google shutsdown its PageSpeed CDN service, Facebook migrates its app install video ads to desktop, and Yahoo begins to offer auto-playing video ads.…

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Why Did My Mobile Site Fail Google's Mobile-Friendly Test?

Recently, Google updated their search algorithm to favor mobile-friendly websites in mobile search and penalize those sites that do not have mobile-friendly or responsive versions. In order to help website…

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Digital Marketing News #49 – Google App Index, Project Fi, WordPress XSS Vulnerability & More

This week, we cover a bunch of Google announcements, including their new App Index, YouTube’s Support Discontinuation, Google Wallet’s FDIC Insurance and Project Fi. And, of course, we review Google’s…

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Why doesn't my restaurant site show up in mobile search?

Have you recently noticed that your restaurant’s website doesn’t show up in mobile search results, but does show up in desktop search? Odd, right? Don’t worry, there’s nothing wrong with…

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Is my restaurant website ready for mobile search?

Restaurant owners, take note. Soon, it will be even easier for hungry people to find your website—if your website is ready for mobile search. Is yours? Starting on April 21,…

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5 Tips for Better SEO in Content Marketing

Is Google finding you, your fabulous blog posts and your well-researched white papers? Or is your approach to SEO hiding your light under the proverbial bushel? As search algorithms evolve…

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Digital Marketing News #42 – Freak Attack, Google Analytics Malware Alerts, Twitter Video Embeds & More

This week, a “FREAK” attack targets Android and OSX users, Twitter launches embeddable videos and malware alerts come to Google Analytics. Plus, a tip for WordPress users to automatically make…

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Digital Marketing News # 34 – Google Improves AdWords, Microsoft Spartan, Rural Broadband & More

This week, we discuss Facebook’s purchase of a Wit.ai, a voice interaction firm, Microsoft’s new web browser code-named Spartan and the FCC’s push to getting faster broadband speeds to rural…

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Artificial Intelligence Cautionary Tales

Artificial Intelligence Cautionary Tales

The technology landscape is getting so big, so fast even the most connected among…

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Yoko Co Still Remains Carbon Neutral

Yoko Co is proud to announce that we remain committed to continued carbon neutrality.…

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Establishing Website Goals

  There’s more to having a website than to say ‘I’m in business’ or…

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