Connect Your Systems: the Magic of APIs

One of our clients came to us recently with a problem: their landing pages were getting sign-ups, but the prospects weren’t converting to customers. They suspected it was because the…

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How to Control What Facebook Shows When You Share Your Link

Have you ever wondered any of the following about your Facebook share image? “How do I get Facebook to use a different photo when someone shares my website?” “How can…

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Website Compliance Guidelines: Is My Site Accessible?

Confused about website accessibility compliance? You’re not alone. I’ll make this simple: Website compliance to meet accessibility guidelines can be complicated. Though these guidelines are designed to make websites easier to use,…

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How NOT to Execute a Website User Survey

As I’m writing this, it’s been less than 48 hours since the election of Donald Trump as the next President of the United States. Given the widespread response of shock…

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WordPress vs Joomla vs Drupal: A Content Management System (CMS) Review for Marketers

Updated August 24, 2017 Table of Contents Expand Introduction History, Background and Statistics Ease of Use Security Setup, Upkeep, and Maintenance Troubleshooting Content Manipulation Community Integrations Transferability E-commerce Support Intangibles Conclusion:…

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Yoko Co CEO Chris Yoko in Smart CEO

Chris was recently interviewed by Marissa Levin of Successful Culture in her Smart CEO column “Get on Board”. In the interview, Chris shared: What inspired the founding of Yoko Co. How the…

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Yoko Co CEO Chris Yoko on the Grow My Revenue Business Cast

Our CEO, Chris Yoko, was recently interviewed by Ian Altman on the Grow My Revenue Business Cast. In the interview, Chris shares: What metrics are valuable to measure from your…

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Top 5 Best Practices for Pediatrician Websites

All moms have been there; A fussy child suddenly spikes a temperature that won’t go down, and needs to be taken to the doctor. Parents start to scramble to leave…

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Is Your Website Attracting Qualified Prospects?

The nuts and bolts of marketing involve generating leads for your business. Converting those leads into clients and customers. Reselling to those clients and turning them into advocates for your…

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Does Your Website Make the Sale?

I liken the internet to the “Wild Wild West” (is that what the www stands for?). It’s a frontier filled with opportunity and possibilities. Literally, you can do anything ……

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Common Website Project Bottlenecks: A Chat with an Expert PM

Expert Advice from Lead Project Manager, Diane Samuelson Starting a website project can be…

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Mobile Experience Tips for Animal Welfare Organizations

For animal welfare organizations, connecting animals with their forever homes is at the heart…

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Digital Resilience in Uncertain Times: Building Crisis-Ready Websites

If we’ve learned anything from the past few years, it’s that disruptions can happen…

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