2020 Association Website Trends. 2021 Implications.

It’s no understatement to say that 2020 has been a wild ride. Those of us who build and manage association websites had to quickly react, adapt, and reinvent how we…

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Same Side Selling

Growing Business Through Passion and Positive Impact Recently, Yoko Co CEO and founder Chris Yoko spoke with Ian Altman about how changing a few key strategies led to a 40%…

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How to Never Lose A Customer Again

Congratulations! You’ve won a trip to Paris! Okay, so not really (sorry), but let’s pretend that you have! (Cue the daydream…) Just the thought of cobblestone streets and the glimmering…

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SEO in 2019: Following the User's Journey

To quote Ralph Waldo Emerson: “Life is a journey. Not a destination.” The same goes for search engine optimization, otherwise known as SEO. SEO in 2019 is digging deeper into…

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Things Every Website Needs

Websites are used as a platform to showcase the features and benefits your products and/or services offer to consumers. We live in a time of instant gratification and short attention…

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The Haunting at Yoko Co: Ghosting in the Workplace & How to Prevent it

Ghost stories are often told around a fire, with the storyteller holding a flashlight to his or her face. We invite you to pull up a chair and sit around…

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How Often Should You Redesign Your Association Website?

  We all know that the internet moves fast. So if you’re not staying one step ahead, you’re quickly falling behind. So that leaves a crucial question: if technology is…

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2018 Website Trends

Website Trends 2018 is here and well underway. With a new year, comes new trends. Chris Yoko strives to keep you ahead of this ever-changing world of marketing. And, he…

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Latest Posts

ASAE TEC 20 Website Heuristic Review: Is your Website Awesomesace or Meh?

Admit it, we all get a bit too close to our work. Sometimes you…

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2020 Association Website Trends. 2021 Implications.

It’s no understatement to say that 2020 has been a wild ride. Those of…

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Yoko Co Website Design Reel

Your website is the first serious interaction many people will have with your organization. …

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