website redesign

How Often Should You Redesign Your Association Website?

How Often Should You Redesign Your Association Website? We all know that the internet moves fast. So if you’re not staying one step ahead, you’re quickly falling behind. So that…

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4 Unforeseen Association Website Trends for 2021

Association Website Trends We Didn’t See Coming It’s no understatement to say that 2020 was a wild ride. Those who build and manage association websites had to quickly react, adapt,…

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Same Side Selling

Growing Business Through Passion and Positive Impact Recently, Yoko Co CEO and founder Chris Yoko spoke with Ian Altman about how changing a few key strategies led to a 40%…

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How to Never Lose A Customer Again

Congratulations! You’ve won a trip to Paris! Okay, so not really (sorry), but let’s pretend that you have! (Cue the daydream…) Just the thought of cobblestone streets and the glimmering…

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SEO in 2019: Following the User's Journey

To quote Ralph Waldo Emerson: “Life is a journey. Not a destination.” The same goes for search engine optimization, otherwise known as SEO. SEO in 2019 is digging deeper into…

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Things Every Website Needs

Websites are used as a platform to showcase the features and benefits your products and/or services offer to consumers. We live in a time of instant gratification and short attention…

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The Haunting at Yoko Co: Ghosting in the Workplace & How to Prevent it

Ghost stories are often told around a fire, with the storyteller holding a flashlight to his or her face. We invite you to pull up a chair and sit around…

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2018 Website Trends

Website Trends 2018 is here and well underway. With a new year, comes new trends. Chris Yoko strives to keep you ahead of this ever-changing world of marketing. And, he…

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Artificial Intelligence Cautionary Tales

Artificial Intelligence Cautionary Tales

The technology landscape is getting so big, so fast even the most connected among…

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Yoko Co Still Remains Carbon Neutral

Yoko Co is proud to announce that we remain committed to continued carbon neutrality.…

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Establishing Website Goals

  There’s more to having a website than to say ‘I’m in business’ or…

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