How to Reduce Bounce Rate

At Yoko Co, we often say, “you are your web presence.” That is simply because your website is almost always going to be either the first or second impression someone…

2018 Website Trends

Website Trends 2018 is here and well underway. With a new year, comes new trends. Chris Yoko strives to keep you ahead of this ever-changing world of marketing. And, he…

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15 Minutes to Spare You a REALLY Bad Afternoon

Three things you can do in under five minutes each to protect your site,…

The Conversation Spectrum

It’s Not a Funnel. It’s a Conversation. Most content, marketing, and sales models treat…

Google’s Commitment to AI Search is Good, for Do Gooders

Google’s Getting More Conversational. What’s That Mean For You? Google’s recent announcement at their…