Why WordPress is the Best CMS for Associations Associations like yours are working harder than ever to hone their web strategy and strengthen their online identity. With the new challenges…
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Web Design Trends for 2022 and Beyond As we roll into a new year, it’s the perfect time to explore what we at Yoko Co believe will be the web…
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We live in an increasingly visual culture, where platforms that favor images, gifs, videos, and emojis tend to resonate better with users than just plain old text. But that doesn’t…
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While no one at this point is unaware of the devastating effects COVID-19 has had on us societally, the economic effect of the virus and its cascading ripple effect upon…
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One thing at Yoko Co we are proud of is our team culture. We have assembled a group of people who care about their work, our clients, exceeding expectations –…
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Web Taxonomy – a scheme of content classification for your website One of the most powerful features of a Content Management System (CMS) is the ability to assign taxonomy to…
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If you are a marketing or communications professional, eventually your team will ask you, “Is our website working? Is it doing what it should be doing?” There’s only one way…
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The American Society for Cell Biology (ASCB) is an inclusive, international community of biologists studying the fundamental unit of life, the cell. Engagement Type Ongoing Analytics Initiatives Industry Healthcare Overview…
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One of the questions people who aren’t in the realm of either technology or marketing tend to ask us is, “Why do websites matter?” Well, first and foremost, more people…
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Your web presence is a reflection of your organization. How users experience your site is a preview of what their relationship with you will be like. If you decide it’s…
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Google Analytics 4: What it Means for Your Website
If you’ve read any marketing newsletter in the past few months, you’ve seen the…
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The Essential Guide To SEO for 2023 and beyond
What You Need To Know Now About SEO We’ve put together this Essential Guide…
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How to Write a Website RFP – What You Need to Know for 2023 and beyond
How to write a website RFP – What we’ve learned over the years If…
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