Same Side Selling

Growing Business Through Passion and Positive Impact Recently, Yoko Co CEO and founder Chris Yoko spoke with Ian Altman about how changing a few key strategies led to a 40%…

SEO in 2019: Following the User's Journey

To quote Ralph Waldo Emerson: “Life is a journey. Not a destination.” The same goes for search engine optimization, otherwise known as SEO. SEO in 2019 is digging deeper into…

Things Every Website Needs

Websites are used as a platform to showcase the features and benefits your products and/or services offer to consumers. We live in a time of instant gratification and short attention…

New Year’s Resolutions for Web Marketers

You’ve joined the gym. You’ve decided to eat better. You’ve maybe even given up beer (if not, we certainly don’t blame you). But what about for your web marketing and…

Using WordPress for your Annual Meeting Website (or Microsite)

Your association’s website is expected to do a lot: promote programs, membership, volunteers, education and more. But one of the biggest events of the year (and biggest revenue drivers) is…

How to Control What Facebook Shows When You Share Your Link

Have you ever wondered any of the following about your Facebook share image? “How do I get Facebook to use a different photo when someone shares my website?” “How can…

Yoko Co CEO Chris Yoko on the Grow My Revenue Business Cast

Our CEO, Chris Yoko, was recently interviewed by Ian Altman on the Grow My Revenue Business Cast. In the interview, Chris shares: What metrics are valuable to measure from your…

Is Your Website Attracting Qualified Prospects?

The nuts and bolts of marketing involve generating leads for your business. Converting those leads into clients and customers. Reselling to those clients and turning them into advocates for your…

How Can I Use My Brand to Improve SEO?

Now that we’re approaching the halfway mark for the year, let’s check in on your search engine optimization efforts. Can you use your brand to improve SEO? Among the 2015…

Why Did My Mobile Site Fail Google's Mobile-Friendly Test?

Recently, Google updated their search algorithm to favor mobile-friendly websites in mobile search and penalize those sites that do not have mobile-friendly or responsive versions. In order to help website…