Five Qualities of the Best Small Business Websites

  Each website will be as unique as the organization it represents. And, all businesses and organizations have different business objectives and ways of approaching them. A website must reflect…

What is the average cost for building a healthcare website?

What is the average cost for building a healthcare website? These are the top questions every healthcare marketer is asked when it’s time to revamp the website: How much will…

Responsive design versus separate mobile websites: Which is better for small businesses?

To determine if responsive design or a separate mobile website is better for your business, first determine what somebody is doing while looking at your website from a mobile device.…

What to do with negative feedback

So, you’re John Q. Business Owner. You have an awesome business and a really good website. You update your site regularly, you keep a blog and you try and implement…

What does $100 on Fiverr get you?

Recently there has been a lot of hype around Fiverr and several similar sites.  As far as marketing goes there have been a lot of comments that hail it as…

Employment and social media: Facebook

I’m pretty sure every single person I know is on Facebook. Until recently, the only person I knew who wasn’t on Facebook was my dad, but he finally caved a…

Catering to Your Customers

We are all customers, we all have personal preferences. Websites we prefer to visit, stores we shop at, cars we drive and so much more.  All of these decisions reflect…

What about websites that want less traffic!?

Does this phenomena exist? Apparently, yes. Before you jump to any conclusions, let me back up. I’ve previously blogged about how Pinterest is taking off and why your business should…

Marketing on the pot

A recent marketing study by 11mark revealed that 75% of smartphone owners have used their phone in the bathroom, and over 90% of Gen-Ys use their smartphone in the bathroom.…

How useful is your website?

The other day I was surfing the Internet and ran across a website that touted itself as an amazing answer to the age-old problem of how to tell people you…

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Do Less. AI enables us all to do “more” – that’s the problem. You…

Your website’s biggest audience isn’t people anymore

tl;dr: It was only a matter of time – machines are now visiting websites…