What is the Average Cost of a Realtor Website, or a Website in the Real Estate Industry?

It is no secret that in the past four years the real estate industry has become more dependent on the Internet for generating business, selling homes, and increasing agent recognition.…

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What is a good conversion rate for association membership renewals?

As an association, providing the best service and value to your members is priority number one. This leaves membership renewal as one of the ultimate ways to gauge the success…

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The Problem with Website Management: Marketing vs. Public Relations vs. Information Technology

As communications continue to evolve, the Internet’s become a point of convergence for business departments including marketing, public relations, and information technology. Each tend to fight over who should manage…

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What is the Best Way to Manage a Small Business Website?

“Alright, our new website is launched,” the marketing director proudly says before leaving to get a cup of coffee, or, depending on the time of day, grab a beer to…

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Five Qualities of the Best Small Business Websites

Each website will be as unique as the organization it represents. And, all businesses and organizations have different business objectives and ways of approaching them. A website must reflect those.…

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What is the average cost for building a healthcare website?

What is the average cost for building a healthcare website? These are the top questions every healthcare marketer is asked when it’s time to revamp the website: How much will…

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Responsive design versus separate mobile websites: Which is better for small businesses?

To determine if responsive design or a separate mobile website is better for your business, first determine what somebody is doing while looking at your website from a mobile device.…

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What to do with negative feedback

So, you’re John Q. Business Owner. You have an awesome business and a really good website. You update your site regularly, you keep a blog and you try and implement…

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What does $100 on Fiverr get you?

Recently there has been a lot of hype around Fiverr and several similar sites.  As far as marketing goes there have been a lot of comments that hail it as…

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Employment and social media: Facebook

I’m pretty sure every single person I know is on Facebook. Until recently, the only person I knew who wasn’t on Facebook was my dad, but he finally caved a…

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Establishing Website Goals

  There’s more to having a website than to say ‘I’m in business’ or…

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Illustation of a plugin as a cable into a website translating the function of the plugin

Outdated WordPress Plugins: Why Do They Always Need Updating?

If you have a WordPress website, you may have noticed something puzzling: Plugins often…

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The Dark Truth About Partner Programs

When researching software solutions for your organization, you may have come across various Partner…

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