Same Side Selling

Growing Business Through Passion and Positive Impact Recently, Yoko Co CEO and founder Chris Yoko spoke with Ian Altman about how changing a few key strategies led to a 40%…

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Things Every Website Needs

Websites are used as a platform to showcase the features and benefits your products and/or services offer to consumers. We live in a time of instant gratification and short attention…

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Yoko Co CEO Chris Yoko on The Law Entrepreneur

Our CEO, Chris Yoko, was recently interviewed by Neil Tyra on The Law Entrepreneur. In the interview, Chris shares: How your web presence can help (or hurt) you as a legal…

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Is Your Website Attracting Qualified Prospects?

The nuts and bolts of marketing involve generating leads for your business. Converting those leads into clients and customers. Reselling to those clients and turning them into advocates for your…

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Does Your Website Make the Sale?

I liken the internet to the “Wild Wild West” (is that what the www stands for?). It’s a frontier filled with opportunity and possibilities. Literally, you can do anything ……

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Is Having a Mobile-Friendly Site Good for Business?

Earlier this week on Tuesday, Google expanded their use of mobile-friendliness as a ranking signal. This affects mobile searches in all languages worldwide and will have a significant impact on…

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Why Customers Don’t Buy? 5 Ways to Reduce Cart Abandonment Rate

The following is a guest post from our friend Vitali Gonkov (@vital_i_am) at MageWorx, one of our Magento partners. Vitaly has been actively involved with online marketing since 2010. He has…

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10 Top Ways to Up Content Marketing Signups

You’ve just launched a new blog post, podcast or ebook, and you can’t wait for people to download or subscribe to it. What’s the best way to work that magic?…

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What Is Content Marketing?

Suppose you’re in the market for a new gadget—a digital camera, perhaps, or a new tablet. You’ve narrowed your price range and list of must-have features, but you’re not sure…

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How To Use Content Marketing To Increase Leads

I hear it all the time. Another day, another client describing their wants in their company. It’s my intent, along with our team, to help turn someone’s wants into actual results. It…

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Latest Posts

Should I Write My Own Copy or Hire a Copywriter?

We live in an increasingly visual culture, where platforms that favor images, gifs, videos,…

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Statement from Yoko Co on COVID 19 and Website Security

While no one at this point is unaware of the devastating effects COVID-19 has…

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Shift Happens.

Originally we planned on talking about Ian Altman’s Same Side Selling techniques. How changing…

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