Universal Analytics’ Ride Into the Sunset: Saying good-bye to your old Google Analytics data

It may seem like we were just talking about the big changes happening around Google Analytics, but here we are again, almost a year later, with another critical deadline on…

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Google Analytics 4: What it Means for Your Website

If you’ve read any marketing newsletter in the past few months, you’ve seen the digital version of Paul Revere riding through the cubicles Slack channels  yelling “GA4 is coming! GA4…

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4 Expert Tips To Improve Your Website SEO, Cybersecurity and More In 2021

Try these tips to improve your website and head into 2021 with confidence. Let’s be honest, 2020 was a year of adaptation, education, and reflection (and frustration) – none of…

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Shift Happens.

Originally we planned on talking about Ian Altman’s Same Side Selling techniques. How changing your thinking and aligning your work with your clients can yield remarkable results. In light of…

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We Have a Secret Weapon…

One thing at Yoko Co we are proud of is our team culture. We have assembled a group of people who care about their work, our clients, exceeding expectations –…

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Customer Experience, Yoko Co Style

Here at Yoko Co, making our customers feel great is always one of our top priorities. “Customer experience” can mean a lot of different things, but we think we have…

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How to Never Lose A Customer Again

Congratulations! You’ve won a trip to Paris! Okay, so not really (sorry), but let’s pretend that you have! (Cue the daydream…) Just the thought of cobblestone streets and the glimmering…

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The Haunting at Yoko Co: Ghosting in the Workplace & How to Prevent it

Ghost stories are often told around a fire, with the storyteller holding a flashlight to his or her face. We invite you to pull up a chair and sit around…

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The Importance of Training on your CMS

There’s nothing more frustrating than wanting to make changes to your website, but not knowing how. Unfortunately, we’ve seen too many clients who’ve never been trained to use their CMS.…

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Football player with a blue jersey on, holding a football to represent Play all out or leave

Play All Out (Or Leave)

For those of you who I haven’t had the pleasure of crossing paths with yet, my name is Mike Arrowsmith, and I recently joined Yoko Co as an account manager.…

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Latest Posts

Navigating the AI Revolution: Top Takeaways from ASAE’s 2024 Annual Meeting

There is no better feeling than sitting back at your desk after a good…

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The Essential Guide To SEO for 2024 and beyond

What You Need To Know Now About SEO We’ve put together this Essential Guide…

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Yoko Co Named in 2024 Best Places to Work

We won an award. Over the years, we’ve actually won many awards. For the…

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