Establishing Website Goals

  There’s more to having a website than to say ‘I’m in business’ or to use as a brochure. It’s the first impression someone will have with your organization and…

How to Write a Website RFP – What You Need to Know for 2023 and beyond

How to write a website RFP – What we’ve learned over the years If you’re frustrated staring at a blank screen and wondering how to write a website RFP, you’re…

How Often Should You Redesign Your Association Website?

How Often Should You Redesign Your Association Website? We all know that the internet moves fast. So if you’re not staying one step ahead, you’re quickly falling behind. So that…

Same Side Selling

Growing Business Through Passion and Positive Impact Recently, Yoko Co CEO and founder Chris Yoko spoke with Ian Altman about how changing a few key strategies led to a 40%…

Things Every Website Needs

Websites are used as a platform to showcase the features and benefits your products and/or services offer to consumers. We live in a time of instant gratification and short attention…

The Importance of Training on your CMS

There’s nothing more frustrating than wanting to make changes to your website, but not knowing how. Unfortunately, we’ve seen too many clients who’ve never been trained to use their CMS.…

Yoko Co Welcomes Erica Dickison as Summer Marketing Intern

And we’re very excited!  Erica Dickison is a rising senior at Virginia Tech studying Marketing Management and Environmental Sustainability. Last semester she studied abroad in Lugano, Switzerland, where she had…

Yoko Co Welcomes Sarah Sheppard as UX Designer

And we couldn’t be more thrilled! Sarah is our newest UX Designer. She is a creative spirit with the uncanny ability to meld the art of design and the science…

How Can I Make My UX Fun?

There’s a lot to be said for making your user experience (UX) easy. Reasons include happier customers and a stronger ROI. But have you also asked “How can I make…

Latest Posts

Do Less

Do Less. AI enables us all to do “more” – that’s the problem. You…

Your website’s biggest audience isn’t people anymore

tl;dr: It was only a matter of time – machines are now visiting websites…