Venn diagram of a culture fit.

How to Choose the Right Web Firm

Your web presence is a reflection of your organization. How users experience your site is a preview of what their relationship with you will be like. If you decide it’s…

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Same Side Selling

Growing Business Through Passion and Positive Impact Recently, Yoko Co CEO and founder Chris Yoko spoke with Ian Altman about how changing a few key strategies led to a 40%…

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How to Never Lose A Customer Again

Congratulations! You’ve won a trip to Paris! Okay, so not really (sorry), but let’s pretend that you have! (Cue the daydream…) Just the thought of cobblestone streets and the glimmering…

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SEO in 2019: Following the User's Journey

To quote Ralph Waldo Emerson: “Life is a journey. Not a destination.” The same goes for search engine optimization, otherwise known as SEO. SEO in 2019 is digging deeper into…

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Things Every Website Needs

Websites are used as a platform to showcase the features and benefits your products and/or services offer to consumers. We live in a time of instant gratification and short attention…

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ADA Website Compliance

This article was originally published on March 12, 2018, and has been updated per the date displayed above. Being one-third of the way into 2019, we opted to follow up…

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How Drip Campaigns Can Turn Prospects Into Clients

Drip campaigns are a great way to engage users in your content by continually informing them about your excellent resources. Need Help with Your Drip Campaigns? What are drip campaigns?…

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New Year’s Resolutions for Web Marketers

You’ve joined the gym. You’ve decided to eat better. You’ve maybe even given up beer (if not, we certainly don’t blame you). But what about for your web marketing and…

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Gutenberg for WordPress: An Introduction

WordPress 5.0 is right around the corner, bringing with it a brand new content editor called Gutenberg. In the video below, we take a high-level look at the new Gutenberg…

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How to Reduce Bounce Rate

At Yoko Co, we often say, “you are your web presence.” That is simply because your website is almost always going to be either the first or second impression someone…

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Artificial Intelligence Cautionary Tales

Artificial Intelligence Cautionary Tales

The technology landscape is getting so big, so fast even the most connected among…

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Yoko Co Still Remains Carbon Neutral

Yoko Co is proud to announce that we remain committed to continued carbon neutrality.…

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Establishing Website Goals

  There’s more to having a website than to say ‘I’m in business’ or…

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