Things Every Website Needs

Websites are used as a platform to showcase the features and benefits your products and/or services offer to consumers. We live in a time of instant gratification and short attention…

Keep Reading

ADA Website Compliance

This article was originally published on March 12, 2018, and has been updated per the date displayed above. Being one-third of the way into 2019, we opted to follow up…

Keep Reading

How Drip Campaigns Can Turn Prospects Into Clients

Drip campaigns are a great way to engage users in your content by continually informing them about your excellent resources. Need Help with Your Drip Campaigns? What are drip campaigns?…

Keep Reading
Beautiful Fireworks Going Off in the Night Sky

New Year’s Resolutions for Web Marketers

You’ve joined the gym. You’ve decided to eat better. You’ve maybe even given up beer (if not, we certainly don’t blame you). But what about for your web marketing and…

Keep Reading

Gutenberg for WordPress: An Introduction

WordPress 5.0 is right around the corner, bringing with it a brand new content editor called Gutenberg. In the video below, we take a high-level look at the new Gutenberg…

Keep Reading

How to Reduce Bounce Rate

At Yoko Co, we often say, “you are your web presence.” That is simply because your website is almost always going to be either the first or second impression someone…

Keep Reading

Website Governance: What is it and why is it important?

What is website governance? Website governance is, perhaps unsurprisingly, the plan you have (or let’s be honest, don’t have) to govern your website. A publication schedule is not a governance…

Keep Reading

The Importance of Training on your CMS

There’s nothing more frustrating than wanting to make changes to your website, but not knowing how. Unfortunately, we’ve seen too many clients who’ve never been trained to use their CMS.…

Keep Reading
Two men taking notes on website redesign tips

Website Redesign Tips to Keep You on Track

We know a website redesign is a major project for any company or organization. After all, more customers/prospects/donors/members will use your website than anything else you create or do. But…

Keep Reading

Is Your Website PCI Compliant And Does It Need To Be?

Recently, we had a client ask us if their website needed to be PCI compliant. It made us think that if one client had this question, others might as well.…

Keep Reading

Latest Posts

website redesign

How Often Should You Redesign Your Association Website?

How Often Should You Redesign Your Association Website? We all know that the internet…

Keep Reading
Website RFP Writing

How to Write a Website RFP – What You Need to Know for 2022 and beyond

How to write a website RFP – What we’ve learned over the years If…

Keep Reading