The Yoko Co Blog
The Top 12 Best Questions to Ask in a Website RFP
Best Questions To Ask In A Website RFP You’ve managed to convince everyone you need a new website….
The Most Important Thing to Know Before Writing a Website RFP (Request for Proposal)
What To Know Before Writing A Website RFP You’ve finally convinced everyone on your team, except that one,…
Statement from Yoko Co on COVID 19 and Website Security
While no one at this point is unaware of the devastating effects COVID-19 has had on us societally,…
Shift Happens.
Originally we planned on talking about Ian Altman’s Same Side Selling techniques. How changing your thinking and aligning…
We Have a Secret Weapon…
One thing at Yoko Co we are proud of is our team culture. We have assembled a group…
Website Taxonomy and Content Management – Organization Meets Presentation
Web Taxonomy – a scheme of content classification for your website One of the most powerful features of…
Measuring Website Success
If you are a marketing or communications professional, eventually your team will ask you, “Is our website working?…
Analytics Tracking Implementation: ASCB Case Study
The American Society for Cell Biology (ASCB) is an inclusive, international community of biologists studying the fundamental unit…
Why Websites Matter
One of the questions people who aren’t in the realm of either technology or marketing tend to ask…
How to Choose the Right Web Firm
Your web presence is a reflection of your organization. How users experience your site is a preview of…